Capture demand, then create it
Google and SEO capture demand — people already searching for a home, with the highest intent of any channel. Facebook, Instagram and TikTok create demand — putting a beautiful unit in front of someone who wasn’t actively looking and sparking the move. And LINE closes it — in Thailand it’s where the enquiry actually gets answered and the lease gets signed, so point every other channel’s call-to-action straight into your LINE Official Account. Most owners do best capturing high-intent search first, layering social reach on top, and funnelling all of it into LINE. Start with the free moves in each playbook before you spend a baht.
Already marketing on the portals?
See how each major Thailand portal works, who it reaches, and how to list on it.
General educational information only. We never take paid placement. Platform features, ad costs and policies change — confirm current details with each platform before acting.
